Andrei Cebotari

Photo

Producer

London, UK

Experience

09.2014-04.2015

Promo Producer at Sony Pictures Entertainmet

• Develop original concept to increase brand awareness for every monthly and individual campaign over 3 channels for our 22 million auditory which resulted in 19% increase in sales.
• Overall responsibility for assigned on air projects including production management, costing, raising purchase orders, ensuring timely and accurate delivery of campaigns.
• Write scripts that engaged and encouraged viewers to watch our content.
• Contracting and liaising with CGI facilities & VO agencies.
• Attend and supervise audio sessions and online/offline Premiere edits.
• Proactively working with Media Planning and PM that resulted in better communication and coordination between departments.
• Directing audio and voiceover sessions to final delivery of versioned promos.
• Depending on campaign – Independently producing and directing shoots.
• Coordinating and handling budget managing to reduce budget spending to 8% per project.

Freelance

Live Visual mixer/Director at Google

• Hold meetings for a production crew of 8 people.
• Changed the initial props, scenery, costumes, lighting to achieve a higher quality of image. Making it visual appealing thus increasing channel views from 6012 to 14600 in just 3 months.
• Preparing graphic packages for transmission and also giving advice on how to optimise them for broadcasting.
• Equipment checking, making corrections if necessary to maintaining a high standard of broadcast .
• Give directions to crew regarding camera angles, lighting adjustments.
• Operating a Blackmagic ATEM visual mixer and using a dynamic camera switching which also helped in increasing views.
• Helping the producer to make sure the program stays within the limits and make personnel decisions based on need and performance.

07.2013-07.2014

Live Tv Director at RECORDTV NETWORK EUROPA

• Responsible overall for the inner workings of the control room
• Hold responsibility of the final product of a program
• Maintain quality output from vision switchers, audio operators and graphic operators in the control room and in-studio camera operators
• Liaising with MCR during live shows
• Operating a playout server.

02.2012-06.2013

Creative Producer/Director at ASP PR and Production company

• Reading, researching and assessing ideas and finished scripts.
• Commissioning writers, securing the rights to novels, plays or screenplays.
• Building and developing a network of contacts.
• Liaising and discussing projects with financial backers.
• Screenwriting, directing, budgeting and scheduling.
• Hiring key staff to shoot programs, films or commercials.
• Responsible for reconciling projects on budget and within a set time frame.
• Pulling together all the strands of creative and practical talent involved in the project to create a team.
• Troubleshooting.
• Ensuring compliance with relevant regulations, codes of practice and health and safety laws.
• Supervising the progress of the project from preproduction to post production.
Holding regular meetings with the director to discuss characters and scenes (if not directed by me).

04.2011-02.2012

Executive Producer at MOLDOVA FILM

• Supervising the progress of the project from preproduction to post production.
• Holding regular meetings with the director to discuss characters and scenes.
• Acting as a sounding board for the director.
• Responsible for reconciling projects on budget and within a set time frame.
• Update budgets & maintain links to stat summary at all times.

03.2010-04.2011

Creative Producer at HBO Romania

• Using creative ideas help to develop scripts and storyboards.
• Coordinate the appropriate resources to ensure clients’ needs are met and the projects are delivered on time and to budget.
• Helping put people at ease and get the best out them in all filming situations e.g., interviews & voxpops.
• Booking crew accommodation & travel, writing call sheets, schedules and shot lists.
• Research talent, stock footage, stock imagery and music effectively.
• Capturing & organising footage, processing assets, rough cutting and creating first cuts e.g., voxpops, interviews, event edits and presentations.
• Active team player.

10.2008-03.2010

Head of PR and Promo at JurnalTV

• Supporting creatives: order & prepare material, bookings & schedules, budgets, gather briefs, makelists, set up & attend briefing, QC final delivery and pass on final video files to clients
• Liaise with postproduction facilities & VO agencies – book edits, audio sessions & VO talent.
• Attend and supervise reversioning edits & audio sessions.
• Producing, directing shoots.
• Responsible for reconciling projects on budget and within a set time frame
• Update budgets
• Ensure that all music cue sheet details are entered for all projects
• Support PM in maintaining Production Folders & Documents
• Update, inform and communicate key stages to PM.

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